Scaling Through Structure Austin LaRoche

Your host, Austin LaRoche, talks with the Expert EOS Implementer of EOS Worldwide, Mike Abercrombie. Mike introduced the Entrepreneurial Operating System (EOS), a set of simple yet powerful tools for managing and running an entrepreneurial business. EOS focuses on three core elements: vision, traction, and health. Vision is about getting your leadership team on the same page regarding the direction of the business. Traction involves instilling discipline and accountability throughout the organization to execute that vision. Lastly, health refers to fostering a cohesive and well-functioning team.
Learn more about Mike's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the President and CEO of LaBov & Beyond Marketing Communications, Barry LaBov. Barry's career trajectory is as fascinating as it is inspiring. Imagine transitioning from a rock musician and jingle writer to spearheading a full-service ad agency. That's exactly what Barry did over 40 years ago. But it wasn't just about changing lanes; it was about creating a unique path. Barry emphasized the critical role of differentiation in the agency game. His firm doesn't just market products; it helps clients stand out by differentiating their products, processes, and services. Before these differentiators are launched externally, they are celebrated internally, ensuring that employees are the first to buy into the vision.
Learn more about Barry's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean's experience spans four companies in the tech industry, with ventures that have expanded into the United States from Canada. He candidly shared the wins and losses he encountered along the way. A recurring challenge was scaling a company's engineering capacity to meet investor demands or client needs. This challenge led Sean to create a solution that streamlines the process of matching tech companies with the right engineering teams worldwide.
Learn more about Sean's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the President of SHOPX, Eric McHugh. The digital landscape is evolving at an unprecedented pace, and at the forefront of this revolution are NFTs. Eric has a profound understanding of the digital ecosystem, and broke down the evolution from web1 to web3, elucidating how each phase has transformed the way we interact with content online. In web3, users aren't just passive consumers; they're active participants with the ability to read, write, and own content, including the burgeoning assets of cryptocurrency and NFTs.
NFTs are more than just digital collectibles; they're a groundbreaking way for companies to engage with their audience and create tangible value. Eric provided compelling examples, such as Fox's innovative approach with their show "Magnolia Park" and the creative strategies of a small startup, Husky Jackson. By leveraging the scarcity and exclusivity inherent in NFTs, these companies have managed to drive customer engagement and open new revenue streams.
SHOPX isn't just another player in the crypto space; it's a company with a mission to seamlessly integrate people into the crypto ecosystem. Eric's vision is to achieve this without coercion, fostering a powerful and symbiotic relationship between customers, brands, the SHOPX community, and the broader cryptocurrency ecosystem.
Learn more about Eric's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Partner and CMO of Chief Outsiders, Rob Talbot. Rob began by emphasizing the critical importance of looking beyond the surface-level marketing issues to understand the broader challenges affecting a company. He stressed that to develop a comprehensive strategy, one must focus on insights, customers, channels, and competition. This holistic approach ensures that a business's marketing efforts are not only well-targeted but also aligned with its overall objectives.
Rob highlighted the significance of using digital analytics to understand customer behavior and engagement. He pointed out that the voice of customer feedback is invaluable in identifying a company's unique value proposition. This data-driven approach allows businesses to tailor their marketing efforts to the specific needs and preferences of their target audience.
Learn more about Rob's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Global Credibility Expert, Author, Keynote Speaker, and Consultant, Mitchell Levy. Mitchell's journey is nothing short of remarkable. With 35 years in Silicon Valley, he has been at the forefront of innovation, founding multiple companies and even serving on the board of a NASDAQ-listed firm. His secret? A relentless passion for processes has been a cornerstone of his success.
Mitchell's venture into book publishing and his mission to democratize thought leadership led him to interview over 500 thought leaders. This journey was pivotal, culminating in the creation of Credibility Nation—a comprehensive framework for understanding and building credibility that encompasses a book, podcast, and a thriving membership community.
Learn more about Mitchell's work HERE and HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Austin's work at ATAK Interactive HERE.